11 Communication Techniques Every Freelancer Should Know

man communicating over a video call

A freelancer is a self-employed individual who works for multiple clients on a contract basis. This means that they are not an employee of any company, but rather they work independently and are responsible for their own taxes, benefits, and marketing. In such a setting, communication becomes key. This is why, going ahead let’s look into some communication techniques for freelancers.

Who is a freelancer?

A freelancer is an individual who pursues a profession without a long-term commitment to any one employer. Freelancers are self-employed and earn money on a per-job or per-task basis, usually for short-term work as an independent contractor. They are not firm employees and may therefore be at liberty to complete different jobs concurrently by various individuals or firms unless contractually committed to working exclusively until a particular project is completed. Freelancers may also come in the form of gig workers. They are responsible for all sorts of things that traditional employees are not, such as setting their work hours, keeping track of time spent on different projects, billing clients, and paying their own employment and business taxes. Freelancers are not considered “employees” by the companies they work for, but rather “contractors”. Strategic communication is a skill that can help a freelancer market themselves.

The reason people these days have been choosing to become freelancers rather than traditional employees is the flexibility it provides. Freelancers can set their own hours and work from anywhere in the world. They also have the freedom to choose the projects they work on and the clients they work with. Freelancers can also earn a high income, especially if they are skilled in their field.

Why is effective communication necessary?

As a freelancer, you need to market your skills and be able to negotiate deals.

This is where your communication skills come into the picture. Following are some of the reasons why effective communication is important for you as a freelancer- 

Build trust and rapport with clients:

When you communicate effectively with your clients, it shows that you are professional, reliable, and easy to work with. Clear and open communication helps to build trust between you and your clients. When you are transparent and clear about your processes, expectations, and deliverables, clients will feel more confident in their ability to deliver high-quality work. This can lead to long-term relationships and repeat business, which is essential for any freelancer.

Clarity expectations and deliverables:

Effective communication helps ensure that you and your clients clearly understand the project goals, deliverables, and deadlines. Effective communication helps to avoid delays and misunderstandings, which can be costly and frustrating for both you and your client. By setting clear timelines and regularly checking in with clients, you can ensure that the project stays on track and that everyone is aware of any changes or updates.

Improving business:

Effective communication can improve your business by helping you establish strong relationships with clients and get important projects done. Healthy communication is the best foundation for any business, especially when dealing with freelancing and remote collaborators.

Understanding clients better:

Effective communication skills help your clients to understand you better, which increases your chances of getting more work. It has been proven that clients are more likely to hire freelancers who have excellent communication skills.

Resolve issues quickly and efficiently:

When problems arise, effective communication can help you to resolve them quickly and efficiently. By being clear and concise in your communication, you can avoid misunderstandings and resolve the issue as quickly as possible. When you are considerate of the needs of your client and make changes accordingly, your reputation is bound to multiply, which will help grow your business. 

Get feedback and make improvements:

Effective communication from your end also helps you to get feedback from your clients and make improvements to your work. By being open to feedback, you can learn and grow as a freelancer and deliver better results for your clients. 

Learn more at “10 Reasons Why Communication Is Important For Your Professional Life

Communication Techniques for Freelancers

Effective communication is essential for freelancers, and these techniques can help to ensure that you are able to communicate effectively with your clients and build strong relationships. 

Here is a list of communication techniques that will come in handy for all the freelancers out there!

1/11 Learn to listen

Listening is an essential part of effective communication. As a freelancer, it is important to listen to your clients and understand their needs and expectations. Take notes if necessary. 

2/11 Culturally Inclusive

As a freelancer, your clients can be from any part of the world. Making yourself culturally inclusive will help you widen your clientele. Learn more about Cross-cultural communication at “14 Tips For Improving Cross-Cultural Communication At The Workplace

3/11 Develop communication rules

Establishing communication rules with your clients can help to ensure that everyone is on the same page. This can include things like preferred communication channels, response times, and meeting schedules.

4/11 Communicate in writing as much as possible

Written communication can help to avoid misunderstandings and provide a record of what has been discussed. It is important to be clear and concise in your writing. This will aid honesty and transparency. To understand why effective written communication skills are important, read “Effective Written Communication and Its Importance

5/11 Keep it short and specific

When communicating with clients, it is important to keep your messages short and specific. This can help to avoid confusion and ensure that your message is understood. Avoid using jargon or technical terms they may not understand. 

6/11 Regularly report back

Regularly updating your clients on the progress of a project can help to build trust and ensure that everyone is on the same page. This can include progress reports, status updates, and meeting summaries.

7/11 Set expectations

Setting clear expectations with your clients can help to avoid misunderstandings and ensure that everyone is on the same page. This can include things like project timelines, deliverables, and payment terms.

8/11 Be adaptable

Try to be as polite and professional as possible. Be willing to use different communication channels and adapt your style to the client’s preferences.

9/11 Check your body language

When communicating with clients such as in video conferencing, it is important to be aware of your body language. This can help ensure that you convey the right message and that your clients are engaged.

10/11 Double-check before hitting the send button

Before sending any messages or emails, it is important to double-check for errors and ensure that your message is clear and concise.

11/11 Stop and clarify

If you are unsure about something or if you feel that there may be a misunderstanding, it is important to stop and clarify. This can help to avoid costly mistakes and ensure that everyone is on the same page.

Here’s a guide for you on how to effectively communicate with your clients- “A Guide To Effective Communication With Clients


To conclude, when you are freelancing effective communication becomes a helpline. It will help you improve your business and grow your business. When you are trying to improve these skills, a professional guide can help you in ways you haven’t imagined. Look into our personalised coaching services to help you get better and expand your business. 

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